The first readers who were asked to report on Less Than Zero for Picador couldn't really place it and only brave and passionate advocacy managed to ensure it was published.
I was recently shown from our archive a couple of (sadly anonymous) reader's reports on that very first manuscript.
One didn't get it at all, concluding: "Clay and his wired, tanned friends have barely a personality between them, less than zero indeed. I'd pass"
Another report was more pragmatic: "Will it sell? It has all the ingredients of sex and violence and rock and drugs and glamour. But it has no real story. It's good as far as it goes. But it's not particularly intelligent or demanding. I don't think it measures up in the long term. But on cheap paper and a good display at the railway stations, the title could turn a quick profit."
25 years on Less Than Zero has sold god knows how many copies and has become a modern classic. And Bret Easton Ellis has retained his impeccable ability to divide readers and his unique power to shock.
Interesting, too, to see that that second readers' rhetorical question in their report was not "Is it good?" but "Will it sell?" That's the pragmatism of publishing which we demanding members of the reading public often forget.